I'm a curious person. I love chatting to other wonderful humans as I love how complex we all are... how we all feel so differently about things, how we all lead such different lives, how our passions and decisions take us on all sorts of wild journeys .... yet somehow when it comes down to the core about why we do what we do, or say what we say, we are all really so similar, so connected.

We all have stories, we all have past experiences.. and it is these past experiences that shape us. When I talk to inspiring women (which i'm blessed that this is an every day occurance for me), I notice that the same things come up for so many.

Women connect because more than likely we share similar stories, similar pains, similar passions, similar challenges.

I am so passionate about helping women see themselves as others see them... as incredible, inspiring beings with so much goodness and value to offer and one of the ways I do this is helping them capture artful imagery of their offerings so women can shine their light, share their gifts and tell their stories.

As we talk and get excited about the idea of taking the time to nurture this part of ourselves and our business, I have noticed 5 common underlying reasons why heart led entrepreneurs, who know they would benefit from some artfully captured photos, never end up booking the session.

I wonder... do some of these resonate with you?

Financial Constraints: you might not be booking a branding photo session due to financial limitations. You are aware of the advantages of such a session but feel that the cost outweighs the potential benefits at the moment. You may prioritise other expenses or investments in your business over branding photos.

Time Constraints: Running a business requires juggling multiple responsibilities, and time constraints can often be a hurdle. You understand the value of branding photos but find it challenging to allocate the necessary time for a photo session amidst your busy schedule. This could lead to a delay or reluctance to book the session. You find you have fallen off riding the wave of momentum

Lack of Confidence: Even though you recognise the benefits of branding photos, you may struggle with self-confidence or body image issues. You might feel hesitant to be in front of the camera and worry about how your images will be perceived. This lack of confidence can act as a barrier to booking the session, as you may not feel ready or comfortable enough to showcase your self.

Unclear Vision or Direction: Sometimes, an entrepreneur you may delay booking a branding photo session due to a lack of clarity about your brand's vision or direction. If you are unsure about your target audience, brand identity, or the message you want to convey, you may hesitate to invest in branding photos. You may feel that you need more time to develop a cohesive brand strategy before moving forward with a photo session.

Perfectionism: Perfectionism can be paralyzing for many entrepreneurs. You might have high standards for yourself and your business, making it difficult for you to proceed with a branding photo session until you feel everything is perfect. You may have an idealized image of what the photos should look like and fear that you won't meet your own expectations. This fear of imperfection can delay the booking process...But I'm here to tell you, there is no such thing as perfect... so lets just have a little fun with it all.

If you know deep down that you are ready to shine your light, secretly (but nervously) excited by the idea of having a whole day to play and bring your vision, offerings and your inner entrepreneur to life, but one or more of the above keeps blocking your tracks.... it's time my dear to have a chat.

As a nurturing soul, my role extends beyond just capturing artful images of you and your business. I help heart-led entrepreneurs overcome the underlying reasons why they might not be booking a branding photography session by providing support, guidance, and addressing their specific concerns.

Here are some ways I can support you:

Understanding your Vision and Values:

  • I can take the time to hear your story and understand your vision, mission and core values as I see you, heart you and appreciate you. Womens stories and passions light me up.
  • I can help you see that effectively communicating your message, will connect you with your target audience, dream clients and convey your unique personality and brand story.

Educating on the Importance of Branding Photography:

  • I can help Educate heart-led you about the significance of branding photography in building a strong and authentic brand presence.

Customising the Session:

  • I offer personalised consultations to understand your specific needs and goals for your branding photography.
  • I'm a creative at heart... I can work with you to align your brand aesthetic, personality, and target audience. We can work together to find the perfect location, props, styling to reflect their unique brand identity.

Addressing Cost Concerns:

  • I love what I do and if I didn't have my own family to support I'd do this work for free. It's a true blessing but one of the most wonderful things with working with heart led entrepreneurs is that we help each other in understanding our worth and by you investing in yourself and your business you are saying that you believe and trust in yourself and your business.
  • My packages are all inclusive, simple to understand pricing and amazing value
  • I can help explain how professional branding photography can have a positive impact on your business's visibility, credibility, and growth.
  • I offer flexible payment plans or packages that fit within any budget, allowing you to invest in your brand over time.

Building Trust and Connection:

  • Connection is what I live for... good old fashioned face to face trusted and supportive connection. I nurture a supportive and collaborative relationship with the all my clients.

Offering Additional Services:

Its really an holistic approach... I go beyond capturing images... if you live a heart led life, love a good cosy couch conservation and are passion fueled, we are likely a good fit.

My goal is to empower you to confidently invest in your brand, providing you with a creative holistic approach to branding so you can bring your offerings to life so you can shine your light, share your gifts and tell your story. Your images will reflect your essence and connect and attract your ideal audience.

But most importantly my wish for you is to have fun shining your light, own your inner awesome. There are people out there looking for exactly what you have to offer... you just have to allow yourself to be SEEN

Love always, Mel.O xo